ISBN:
9781613240298
,
1613240295
Language:
English
Pages:
Online Ressource (vi, 233 p.)
,
ill.
Edition:
Online-Ausg.
Series Statement:
Economic issues, problems and perspectives series
Parallel Title:
Erscheint auch als Trust, globalisation and market expansion
DDC:
302.35
Keywords:
Trust Economic aspects
;
Interorganizational relations
;
Organizational behavior
;
Customer relations
;
Consumer behavior
;
Trust Economic aspects
;
Interorganizational relations
;
Organizational behavior
;
BUSINESS & ECONOMICS ; Negotiating
;
Consumer behavior
;
Customer relations
;
Electronic books
Abstract:
pt. I. Introduction -- pt. II. The role of trust in a changing business world -- pt. III. The role of trust within institutional and network elements of globalising -- pt. IV. The role of trust in consumer decisions.
Note:
Includes bibliographical references and index. - Description based on print version record
Permalink
