ISBN:
978-0-19-960402-9
Language:
English
Pages:
xii, 304 Seiten :
,
Illustrationen.
Series Statement:
Studies of the German Historical Institute London
Keywords:
Geschichte
;
Verbraucherverhalten.
;
Marktforschung.
;
Alternativbewegung.
;
Geschichte.
;
Datenschutz.
;
Verbraucherpolitik.
;
Aufsatzsammlung
;
Verbraucherverhalten
;
Marktforschung
;
Alternativbewegung
;
Geschichte
;
Marktforschung
;
Datenschutz
;
Verbraucherpolitik
;
Geschichte
Abstract:
This volume brings together the history of the consumer and the history of politics in modern Europe. It focuses on research that are interconnected but have been treated in isolation: the politics of consumption and consumer organisations on the one hand, and the techniques of market research and opinion polling on the other
Description / Table of Contents:
pt. 1. Introduction. Perspectives for a history of market research, consumer movements, and the political public sphere / Kerstin Brückweh -- pt. 2. Producing knowledge about citizens and consumers: market research and opinion polling. A radical past? the politics of market research in Britain, 1900-1950 / Stefan Schwarzkopf -- Between opinion and desire: Elle magazine's survey research in 1950s France / Judith G. Coffin -- Targeting and educating consumers in West Germany: market research by the Allensbach Institute up to the 1970s / Norbert Grube -- pt. 3. Acting on one's own initiative: consumer movements. Consumer activism: rights or duties? / Matthew Hilton -- Crosland's consumer politics / Lawrence Black -- Consumer groups with or without a state: the history of a misunderstanding in France, 1945-2006 / Alain Chatriot -- German co-ops in the public sphere, 1890-1968: a plea for a longer perspective / Michael Prinz -- pt. 4. Communicating knowledge: market research, data protection, and the political. Consumers, citizens, and deviants: differing forms of personal identification in England since the Victorian period / Edward Higgs -- Between global and local: the invention of data privacy in the United States and France / Gunnar Trumbull -- Citizen-consumers: hyphenation, identification, depoliticization? / John Clarke -- Cultures of products and political closures: looking for transfer performances / Rainer Gries -- pt. 5. Outlook: citizens and consumers in the twentieth century. Suggestions for further research / Heinz-Gerhard Haupt
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