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  • 1
    Online Resource
    Online Resource
    Abingdon, Oxon : Routledge
    ISBN: 9780415691314 , 9780203492635 , 0203492633
    Language: English
    Edition: Online-Ausg. Sebastopol, CA O'Reilly Media Inc. Online-Ressource Safari Tech Books Online [Online-Ausg.]
    DDC: 303.482
    Keywords: Online-Publikation
    Note: Online-Ausg.:
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  • 2
    Online Resource
    Online Resource
    London ; New York : Routledge
    ISBN: 9781000529241 , 9781003039174
    Language: English
    Pages: 1 Online-Ressource (xiii, 132 Seiten)
    Series Statement: Routledge focus on applied linguistics
    Parallel Title: Erscheint auch als Holliday, Adrian Contesting Grand Narratives of the Intercultural
    DDC: 303.48/20955
    Description / Table of Contents: Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Table of Contents -- Preface -- Acknowledgements -- 1 Distant places and everyday understandings -- Centre grand narratives -- Travel to Iran -- Attack and struggle -- Summary of chapters and data -- Threads of hybridity -- Small cultures are not bounded places -- Defining culture and the intercultural -- Small culture formation on the go -- Personal cultural trajectories -- Third-space methodology -- Looking back at my Western self and reverie -- Analytic autoethnography -- The double eye and researcher voice -- The grammar of culture -- 2 The Orientalist blocks I took with me -- Unaware despite reading -- 'The corrupt empire' -- 'Exotic princesses and despots' -- 'Doing the right thing' -- 'My ancestors the ancient Greeks and the right to travel' -- Nevertheless caution and positive images -- We are instead all hybrid -- 3 Small culture shock and finding personal space -- Revisiting culture shock -- Efficiency and safety -- 'Corrupt, dark and concealed' -- What I had and had not yet seen 'before' -- Before the 'pizza revolution' -- A strange or just another home -- Function and ownership -- Privacy, personal space, and eating -- Revealing hybrid contradictions in my own preoccupations -- Finding new understandings about personal space -- Applying the grammar -- Thread-block battle -- Small cultures, third spaces, and shock -- 4 Public spaces and hybrid modernity -- Taxis, individual space, and integrity -- Anonymity, strange, and familiar -- Finding Self in multiple personal narratives of modernity -- Learning about labelling and hybridity -- Diversity, agency, and deCentred modernity -- Learning transferable skills from precise social processes -- Precise processes and porous small culture -- Transferable, third-space, intercultural processes
    Description / Table of Contents: Contributing to professional effectiveness -- Negotiating cultural innovation -- The significance of looking -- Direct observation, the stranger, and thinking-as-usual -- Disturbing the thinking-as-usual -- Applying the grammar -- 5 Western newcomers -- Western positionality -- Demeanour and sincerity -- Projecting cultural exclusivity -- The multiple effect of 'the West' -- Western as Centre thinking everywhere -- The ubiquity of positioning around Centre power -- A subtle Western invasion of space -- Blatant imperialism -- Through the eyes of others -- The advantage of gender -- Social norms plus the politics of how we are received -- Being my English self -- Are taxis in Tehran too accessible? -- Applying the grammar -- 6 Stories, media, and histories -- An immediate way in -- Unexpected threads across and between -- Learning about my own society -- More cosmopolitan than me -- The soap opera and threads of family and class -- The danger of replacing one Othering with another - blocking threads and threading blocks -- Extending my critical knowledge of discourse and politics -- DeCentred globalisation and claiming the world -- Applying the grammar -- 7 Combatting the emergence of native-speakerism -- Linguaculture -- Pre-native-speakerism -- Iranian teachers and the ownership of English -- Iranian students and hybrid criticality -- Normal preoccupation and classroom presence -- Lingering pre-native-speakerism regarding 'correct' language use -- Images of hybrid modernity and English -- The grammar applied -- 8 Finding hybrid integration -- Critiquing assimilation -- A more open engagement -- Opening unexpected hybridities -- Bibliography -- Index
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 3
    ISBN: 9780203492635 , 0203492633
    Language: English
    Pages: 1 online resource (1 v.) , ill.
    Keywords: Intercultural communication ; Communication and culture ; Culture conflict ; Electronic books ; Electronic books ; local
    Abstract: In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including: the positive contribution of people from diverse cultural backgrounds the politics of Self and Other which promote negative stereotyping the basis for a bottom-up approach to globalization in which Periphery cultural realities can gain voice and ownership Written by a key researcher in the field, this book presents cutting edge research and a framework for analysis which will make it essential reading for upper undergraduate and postgraduate students studying intercultural communication and professionals in the field.
    Note: Includes bibliographical references and index. - Description based on online resource; title from title page (viewed September 6, 2013)
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