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  • 1
    Online Resource
    Online Resource
    Individual retweeting behavior on social networking sites : a study on individual information disseminating behavior on social networking sites (2020)
    Singapore : Springer
    Details
    ISBN: 9789811573767
    Language: English
    Pages: 1 Online-Ressource (xvii, 132 Seiten)
    Parallel Title: Erscheint auch als
    DDC: 302.30285
    Keywords: Online social networks-Psychological aspects ; Online social networks Psychological aspects ; Electronic books ; Social Media ; Twitter ; Psychologie ; Twitter ; Kommunikation ; Antwortverhalten
    Abstract: Intro -- Preface -- Acknowledgements -- Contents -- Acronyms -- 1 Introduction -- 1.1 Research Background and Research Questions -- 1.1.1 Research Background -- 1.1.2 Research Questions -- 1.2 Research Significance -- 1.2.1 Theoretical Significance -- 1.2.2 Practical Significance -- 1.3 Research Content and Technical Route -- 1.3.1 Research Content -- 1.3.2 Structure of the Monograph -- 1.3.3 Technical Route -- 1.4 Main Innovation and Contributions -- References -- 2 Literature Review and Theoretical Foundation -- 2.1 Introduction -- 2.2 Definition of Concepts -- 2.2.1 Social Networking Sites -- 2.2.2 Twitter -- 2.2.3 Tweet -- 2.2.4 User's Behavior on SNS -- 2.3 Explanation-Oriented Studies on Individual Retweeting Behavior -- 2.3.1 Research Emphasizing the Information Carrier -- 2.3.2 Research Emphasizing both the Information Source and the Information Carrier -- 2.3.3 Research Emphasizing Individual Preferences -- 2.3.4 Research Emphasizing Relationships -- 2.4 Prediction-Oriented Studies on Individual Retweeting Behavior -- 2.5 Theoretical Foundation -- 2.5.1 The Elaboration-Likelihood Model -- 2.5.2 Why Using ELM in the Current Research -- 2.6 Commentary on Related Literature -- References -- 3 Research Scheme Design -- 3.1 Introduction -- 3.2 A Conceptual Framework of Individual Retweeting Behavior on SNS -- 3.2.1 Analyzing Factors on the Central Route -- 3.2.2 Analyzing Factors on the Peripheral Route -- 3.2.3 The Mediating Role of Social Tie Strength -- 3.2.4 Analyzing Moderators on the Central Route -- 3.3 Method -- 3.3.1 Data Collection -- 3.3.2 Measure -- 3.3.3 Data Analysis Methods -- 3.4 Conclusion -- References -- 4 Dominating Factors Affecting Individual Retweeting Behavior -- 4.1 Introduction -- 4.2 Verification of the Non-randomness of Individual Retweeting Behavior -- 4.2.1 Verification from Social Interaction Perspective.
    URL: lizenzpflichtig
    URL: lizenzpflichtig
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  • 2
    Online Resource
    Online Resource
    International Journal of Business Anthropology, Volume 6 (2) (2016)
    Newcastle-upon-Tyne : Cambridge Scholars Publishing
    Details
    ISBN: 9781443892629
    Language: English
    Pages: 1 Online-Ressource (135 pages)
    Edition: 1st ed
    Series Statement: International Journal of Business Anthropology
    Series Statement: International Journal of Business Anthropology Ser.
    Parallel Title: Print version Chen, Gang International Journal of Business Anthropology, Volume 6 (2)
    DDC: 302.35000000000002
    Keywords: Business anthropology ; Electronic books
    Abstract: This issue of International Journal of Business Anthropology contains seven articles related to various aspects of business anthropology, from theories to practices. The first text discusses the concept of business anthropology, the second discusses the impact of economic development on ethnic and cultural diversity with reference to the concept of anomie, and the third explores changes in religious elites' authority regarding conflicts over tourism development. In the fourth article, consumer entrepreneurs are discussed, in relation to how they attain political legitimacy for their emerging industry in interaction with the state. This part also analyses the discourses made by consumer entrepreneurs who co-created the anti-fraudulence industry in China between 1994 and 2014. The fifth article answers questions concerning China's booming economy and its social-economic situation, while the sixth explores the effect of Consumer Ethnocentricity under the conditions of a persistent financial crisis. Lastly, the seventh part studies the practice of incorruptible construction in multinational enterprises in order to facilitate transnational corporations' culture consultations and reinforce incorruptible construction policies
    Abstract: Intro -- Table of Contents -- Statement of International Journal of Business Anthropology -- Anthropology and Business Management-Tool to Attain Competitive Advantage -- Business Anthropology, Anomie, and Dysfunction -- Power Maintenance of Religious Elites in Minority Tourism Communities -- How Consumer Entrepreneurs Attain Political Legitimacy for their Emerging Industry -- The "Umbrella Society" -- The Influence of Ethnocentricity in Purchase Behavior and Ethnocentric Attitudes -- Analysis of Honest Political Construction in Multinational Enterprises from the Perspective of Business Anthropology
    URL: Volltext  (lizenzpflichtig)
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